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FOR IMMEDIATE RELEASE

CONTACT:
Marketing Department
The Robert E. Nolan Company
972-248-3727
fax 972-733-1427
marketing@renolan.com
www.renolan.com

Robert E. Nolan Company Announces Findings from Life and Annuity Industry Survey

Dallas—(BUSINESS WIRE)—Priorities for life insurance industry executives are shifting to address new market dynamics.

The Robert E. Nolan Company has released the findings from its latest Life and Annuity industry survey and the report offers valuable insights from industry leaders on timely issues including:

	Candid company self-assessments regarding goals, strategies, expense management, process improvement, and technology
	Important management issues such as outsourcing, technology management, and product strategies that warrant priority and resources from company leaders
	Changes foreseen in the competitive landscape ahead

Within this context, the report highlights five strategically significant trends that stand out as key differentiators for prioritizing and allocating limited resources:

	Clearly defined shifts in demographics paired with changing customer expectations
	Implementation challenges with expense management and the effective use of technology
	Leveraging sales and marketing investments for optimal returns in three key areas
	Using service as a competitive advantage to offset converging products
	Intense focusing of technology efforts across the four key service platforms

The detailed report elaborates on each trend and suggests next steps for consideration in each of the five major survey categories reviewed: Industry Trends, Sales and Marketing, Operations, Technology, and Outsourcing.

The Robert E. Nolan Company is a management consulting firm specializing in the insurance industry. For 35 years, Nolan has helped insurance companies achieve measurable improvements in service, quality, productivity, and costs through process innovation and effective use of technology. For more information, visit www.renolan.com.

To receive the complete survey results, visit the Robert E. Nolan Company web site at www.renolan.com/lifesurvey.

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